Fahrenheit 911 Trailer

From Michael Moore, a pretty amazing trailer.

New Kerry Ad

After the success of last month's $25M ad buy, Kerry is still spending strong with another $17M buy this month. He is also on the air in another new state, Virginia, which has been slowly trending Democrat since 1988. He also has a new ad, which you can view here.

I think its a pretty good ad--not bad for a thirty-second spot in June. It probably will not have the same powerful impact of the last two ads, but you cannot run on biography forever. The ad is thin on specifics, but a thirty-scond spot is not the place for a position paper. I think it builds reasonably well on what he has done so far, and should put him in a strong position by the end of the month. His campaign seems to be this: strong background, strong character, and a proud American with some good solutions to big problems Bush does not even want to solve.

Take the poll that follows.

Is Bush Even Running for President?

You would have a difficult time telling from his ads: Three-quarters of the ads aired by Bush's campaign have been attacks on Kerry. Bush so far has aired 49,050 negative ads in the top 100 markets, or 75 percent of his advertising. Kerry has run 13,336 negative ads -- or 27 percent of his total. The figures were compiled by The Washington Post using data from the Campaign Media Analysis Group of the top 100 U.S. markets. Both campaigns said the figures are accurate. Simple cross multiplication of these numbers leads to the following result:

Ads focusing on each candidate
Bush: 29,686
Kerry: 85,106

Ouch. What is particularly sad about the efforts of the Bush team thus far is that despite this vicious assault, Bush's favorable ratio is going down, while Kerry's favorable ratio is going up. This is especially the case where it counts the most.

Then again, Bush has screwed up everything in his Presidency, so I suppose its no surprise that he would run a lousy campaign as well.

It's All About the Incumbent

Here some comparisons between Bush and Kerry in terms of total news coverage over the past week:

Google News Search Results, 5/15-5/21

"George W Bush" OR "George Bush" OR "President Bush": 54,700 links

"George W Bush" OR "George Bush" OR "President Bush" -Kerry:41,900 links

"John F. Kerry" OR "John Kerry" OR "Senator Kerry": 9,230 links

"John F. Kerry" OR "John Kerry" OR "Senator Kerry" AND NOT Bush: 1,150 links

allintitle: Bush: 6,490 links

allintitle: Kerry: 3,320 links

allintitle: Bush -Kerry: 5,770

allintitle: Kerry -Bush: 2,600

Now, even though television is still the main source of news for around 70% of the US population, it is doubtful that a survey of the time devoted to each candidate on televised news broadcasts would produce significantly different numbers. Clearly, Bush dominates news coverage, and Kerry is rarely discussed without Bush also being mentioned. In fact, nearly 90% of all coverage devoted to Kerry also discusses Bush, whereas only around 25% of news coverage that mentions Bush also mentions Kerry. Reporters couldn't be bothered to ask Kerry's opinion on the Bush Administration's policies more than 25% of the time? Fair and balanced anyone?

Still, Bush is the center of attention, which is fine by me. On the one hand, he is really good at screwing everything up, so as long as he remains the center of attention Kerry should be in good shape. On the other hand, the number of times Bush is discussed without Kerry being mentioned is another in a long line of reasons that give Democrats justifiable cause to complain about the pro-corporate, pro-conservative media bias.

So, while we are demanding equal treatment in the media as Republicans have for decades, we can also take heart that Bush is so incompetent he has been unable to benefit from the bias he receives. Media coverage is all about the incumbent, and right now that is a win-win situation for Democrats.

The Best Film Ever Wins at Cannes

Want to see a truly gratuitous piece of biased reporting? Check out the difference between the AP and Reuters version of this story:

AP

Reuters

Diaries

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