Launching the ActBlue Blog

cross-posted at Daily Kos

With as many friends as ActBlue has in the Democratic blogging community, it's about time we joined the party with a blog of our own. So today we are launching our official ActBlue Blog where we look forward to bringing our donors, candidates, campaigns, fundraisiers, and bloggers interesting resources, analysis, tips, and other information to more effectively raise funds to elect Democrats!

Here's just a sampling of things you can expect to see-

  • Case Studies on some of the most creative ways ActBlue has been used
  • Analysis on how and why people donate
  • State Reports that highlight successful state level campaigns
  • Tips & Tricks about ways to use ActBlue you may not have known about
  • Page of the Week where we will highlight our favorite fundraising strategies
  • Monthly ActBlue Zeitgeist to explore trends, patterns, and other cool stuff
  • Major Series where we will explore how we are most relevant to your efforts in fundraising

This week I'll be cross-posting some content from our blog as a way to introduce it to our friends in the online community. Tomorrow we'll be releasing our version of a case study on the Secretary of State Project (which I was a blogger for last year before being hired by ActBlue). Later in the week I'll introduce you to successful state level fundraising efforts by blogging communities and local organizations.

Our posts will strive to be informative and useful while maintaining the Democratic grassroots values which have driven us for the last two and a half years. We encourage you to subscribe to our RSS feed or sign up to receive new posts via e-mail to keep up with our latest posts (both available at http://blog.actblue.com).



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Re: Launching the ActBlue Blog (none / 0)

nice!  looking forward to it.


www.adamconner7.com
by Adam Conner on Mon Mar 19, 2007 at 10:53:28 PM EST

Re: Launching the ActBlue Blog (none / 0)

So are we. :) That's what happens when you hire a blogger!


by KTatActBlue on Mon Mar 19, 2007 at 11:16:17 PM EST
[ Parent ]

Re: Launching the ActBlue Blog (none / 0)

what is "blogging" you speak of?  :)

also on a more serious note, do you have any breakdown on the percentages of online fundraising only versus the amount that's just money processed through ActBlue because its easier for the campaign to do it that way?  As in contributions they would've gotten off-line anyway but are given online because its easier then writing and mailing a check?


www.adamconner7.com
by Adam Conner on Tue Mar 20, 2007 at 12:54:11 PM EST
[ Parent ]

Re: Launching the ActBlue Blog (none / 0)

Hm, that might require some mind-reading there. I get what you are asking but I'm not sure there is a way to sort out which type of donors would normally give offline but gave online because it was available. I assume the end goal would be to figure out how many new contributions are made that would not have been made at all because they would give online or not at all. That's a fair question, but without polling people directly, I don't think there is a way to divine that from available data we have. Hmm.


by KTatActBlue on Tue Mar 20, 2007 at 01:55:21 PM EST
[ Parent ]


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