A few weeks ago, I wrote a post on Daily Kos (that SusanG was kind enough to rescue) about the funding gap between how the Right and Left nurture their next generation of leaders. Not surprisingly, the Republicans are outspending us by far. Just one conservative organization - The Leadership Institute (where Karl Rove and Ralph Reed first honed their chops) - received more money in 2004 than almost all Democratic youth groups combined.
In the comments to that post, a constructive conversation evolved in which it was suggested (among a number of other ideas) that we create an ActBlue page to fundraise for progressive youth groups. I created such a page right away, but there are problems with this idea. This diary is a follow up to that initial discussion. Below the jump you'll hear my thoughts on the most effective ways that the netroots can help youth groups on the money front, as well as a poll to try to gauge support for such a project. Take the poll and contribute your ideas below.
ActBlue
Building an ActBlue page to fundrais for youth organizations seemed like a good idea during the conversation in my last post, but the drawbacks to this plan became apparent to me as I built the page.
Some of these problems were immediately obvious. Many organizations that a "Youth Org" ActBlue page should raise money for are not listed in the ActBlue database. And of those that are listed, ActBlue only processes donations for roughly half of them. For the other half, ActBlue merely points you to a given org's online "donations" page.
Obviously this is not an ideal situation or basis for a netroots fundraising operation in support of building infrastructure for progressive youth. Many of the best organizations and programs won't get any money by virtue of not being listed, and since ActBlue won't process all donations, it will be impossible to keep track of how much money the program raises for each organization. I've twice emailed ActBlue about this, requesting information on why some orgs are listed and others aren't, why ActBlue only processes donations for select organizations, and what would need to happen to change this situation. I've yet to get a full response from them. At the bottom of this post I've compiled a decent (though I do not claim comprehensive) list of organizations that I think should be included in a robust, Youth Organizing ActBlue page, and noted their current status on ActBlue.
Alternative Fundraising Ideas
As I built the Future Majority Act Blue page, I realized that aside from the hurdles I've mentioned to using ActBlue, the model itself presents some problems. Most notably, the netroots are not an ATM, and these organizaitons are expensive to run. We're talking budgets in the high hundred thousands to millions. Distributing the giving power of the netroots amont 10 or 15 organizations - evenif we only solicited donations once or twice a year - will probably amount to a nothing more than a drop in the bucket of these organizations' budgets. It would never be concentrated enough to do anything that makes an impact. I see two potential models we could use to maximize the value of ever dollar donated by the netroots:
Submit Your Ideas, Take the Poll
These are just a few ideas that I had, and they still need a lot of fleshing out - if they are feasible at all. I welcome alternatives ideas and feedback on those that I have presented.
Other ideas are floating around. For instance, the ideas listed here can help the larger organizations that currently exist to expand their work, but leaves lots of small organizations and entreprenuerial progressive youth twisting in the wind. It would probably be a good idea to build a Wiki or some other website as a resource that teaches young progressives how to raise money - through traditional means like grants and student government to experimental means like fundraising widgets on MySpace and FaceBook pages.
First though, and most importantly, we would need to determine the feasability of this program. Please take the poll and let the community know if you are willing to contribute to such a program if it could be sufficiently fleshed out. Please consider recommending this diary so as many MyDD readers as possible have a chance to weigh in on this question.
Below you will find the ActBlue listing I mentioned above.
And dont' forget to visit Future Majority - a new blog devoted to strategy and infrastructure building for engaging th Millenial Generation in progressive politics.
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