I like the ad and I like the strategy. Yes, it would be nice to run these in other districts too, but we really need to hit the most vulnerable GOP incumbents when they are down and taking punches from others as well.

Nitpicky point: you wrote "begging the question" when you meant "raising the question." Almost everyone makes this mistake--it's a pet peeve of mine. Here is the wikipedia definition of "begging the question":

In logic, begging the question is the term for a type of fallacy occurring in deductive reasoning in which the proposition to be proved is assumed implicitly or explicitly in one of the premises. For an example of this, consider the following argument: "Only an untrustworthy person would run for office. The fact that politicians are untrustworthy is proof of this." Such an argument is fallacious, because it relies upon its own proposition--in this case, "politicians are untrustworthy"--in order to support its central premise. Essentially, the argument assumes that its central point is already proven, and uses this in support of itself.

The really encouraging thing about this ad is that it is not about tort law.  Since drug prices are not subject to litigation (to the best of my knowledge), it seems as though these lawyers have settled on taking whatever tack will help them in the long run.  As described in Crashing the Gate, too many progressive groups are so caught up in their one issue that they fail to see the larger picture, but apparently the trial lawyers aren't one of them.  Big kudos on this ad.

I like the tone. It's an ad targeting seniors more than any demographic and they are less likely to respond to more confrontational production that would excite younger voters. The ad is plenty biting if you are a voter over the age of 60.

Thanks for putting this up, Johnathan.  Scrutiny Hooligans discussed the ad and NC-11, and there's a good conversation about it over at BlueNC.

"Tort reform" is nothing more than an euthinism for allowing large transnational corporations to do whatever they want without fear of serious monatary punishment. The more that people understand this, the better. Nevertheless, the ad is good for the specific point that it makes.  

does anyone else here those crickets here on MyDD?

quiet, too quiet.

...the corporate-crony charge against the same Republicans through November then to start over spreading that message with different Republicans.

Good messaging.  Independents especially vote the pocketbook.

One way to talk about Iraq is to discuss the cost and what we could do instead with the money wasted there. This site has some great talking points and the info can be tailored to a Congressional district or a state:

http://database.nationalpriorities.org/t radeoff