Portland OR SPR radio numbers. KPOJ #5 overall!

These are monsterous numbers for Air America affiliate KPOJ. KPOJ continues to rocket up the ratings to the #5 slot in the market 12+ overall.

KPOJ jumped from a 3.3 to a 4.5 share in one ratings book. KPOJ didn't just leave O'Reilly, Hannity, and Lars Larson behind. Franken, Rhodes, and Garafalo dusted Beyonce and Maroon 5. Portland's Top 40 station was left in Air America's wake, too.

(more below fold)

  1. KKCW-FM - AC -  5.8
  2. KUPL-FM - Country - 5.4
  3. KWJJ-FM - Country - 5.3
  4. KEX-AM - News/Talk - 5.0
5. KPOJ-AM - Talk (AAR) -  4.5
  1. KXJM-FM - CHR/Rhythmic - 4.0
  2. KXL-AM -  News/Talk - 4.0
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21. KPAM-AM - News/Talk -  1.8
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http://www.radioandrecords.com/RRRatings/DetailsPage.aspx?MID=202&RY=2005&RQ=2&MP=0& OTHER=2&MN=Portland&MS=OR&MR=24&12P=1937600&UP=7/28/2005&SU=CM&BPER=& ;HPER=8.0&OPER=&NSD=10/24/2005&CE=0

As I said, KPOJ is our Air America affiliate. KXL is the home of Lars Larson, O'Reilly, Savage, and Imus. KPAM is the home of Hannity, Ingraham, and Larry Elder. Rush's affiliate KEX is still ahead of KPOJ but just barely. They lost a 1.6 overall share in comparison to KPOJ in one ratings book.

Also, there is a rumor flying around that the Arbitron ratings 25-54 demo of the spring book looked something similar to this. Remember this is just a rumor of a demographic split. I would never actually post a real Arbitron demographic split, right?

 Radio Spring Arbitron 25-54

KOPB (local NPR affiliate finishing on top but technically unmeasured by Arbitron) followed by...

KWJJ 6.0
KKCW 5.7
KUPL 5.4
KGON 5.4
KINK 5.4
KPOJ 4.4
KVMX 4.4
KUFO 4.1
KFIS 3.9
KEX 3.6
KNRK 3.6
KRSK 3.6
KYCH 3.0
KXL 2.9
KKRZ 2.5
KRVO 2.5
KXJM 2.3
KLTH 2.3
KFXX 2.0
KGDD 1.9
KKSN/
KSLM 1.9
KPDQ 1.4
KWBY 1.4
KPAM 1.2



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