Why does this story help the Democratic nominee? It legitimizes McCain as someone Dems can vote for (thanks, Kerry), and Republicans who don't necessarily like him will hold their noses and pull his lever. I'm not sure this is helpful to the cause here. Just sayin...
This is more of a shot at GOP base than anything else. It insinuates that he (McCain) doesn't really believe in what they believe in and, to a certain extent, confirms the thing that they all fear. That he is really a Rep In Name Only and will turn his back on them as soon as they are elected. The fruits of that strategy could be along the lines of some of them voting Democrat simply because the prefer the old adage of "The Devil They Know Is Better Than The Devil They Don't".