Ed Schultz to Join MSNBC
by Jonathan Singer, Wed Apr 01, 2009 at 10:18:44 PM EDT
Last month, it emerged that MSNBC was looking at progressive talker Ed Schultz to anchor a new daily program on the network. Now, per a release, "The Ed Show" is official.
Veteran talk radio host Ed Schultz joins MSNBC as host of "The Ed Show," premiering on Monday, April 6. "The Ed Show" will air weekdays, 6-7 p.m. ET. The announcement was made today by Phil Griffin, President, MSNBC.
"I am thrilled to have Ed kicking-off our primetime lineup," said Griffin. "Ed's proven that he can connect with Americans and will be a perfect compliment to Chris, Keith, and Rachel. He's already made his mark on radio and I'm excited to see what he'll do with the 6 p.m. hour."
"I'm excited to have this opportunity with MSNBC," said Schultz. "I look forward to having a day to day discussion with fellow Americans on issues that really matter to all of us."
David Shuster, currently hosting "1600 Pennsylvania Avenue" at 6 p.m. ET on MSNBC, will join Tamron Hall as host of a new 3-5 p.m. ET program on MSNBC. Shuster will also continue to anchor breaking news coverage during the day and serve as a regular substitute anchor for "Countdown with Keith Olbermann." Norah O'Donnell's hour will move to the morning. The exact hour will be announced at a later date.
It's somewhat disappointing to see Schultz bumping David Shuster out of the evening hours on MSNBC, as "1600 Pennsylvania Avenue" has been one of the better programs on cable news -- particularly in recognizing that conservatives aren't the only people with voices to be heard in this country. And those who read MyDD will know that I would have loved to have seen a progressive more closely affiliated with the netroots, like Sam Seder, get a new MSNBC gig. That all said, with the conservative domination of cable news, the addition of another progressive voice is certainly to be applauded. So here's to hoping "The Ed Show" is the type of success for MSNBC that the Keith and Rachel shows have been.
Update [2009-4-2 4:1:4 by Todd Beeton]:I've not really been a big fan of Ed Schultz but after his intro on Countdown today, I'm sort of on board. I especially liked this bit from Ed:
I'm gonna be the guy who represents people who take a shower after work. I'm gonna be that guy who's gonna be there for the working folk of America. I'm a staunch supporter of unions.
The whole thing is worth watching: