The Right Messaging on Energy

Road to 60 candidate Ronnie Musgrove of Mississippi gets it.

"Even Paris Hilton has a better energy plan than Roger Wicker," Musgrove said in the statement. "Roger Wicker has been in Washington for 14 years, gas prices have gone up and he's done nothing until now, right before his election." [emphasis added]

That's not so hard. Yes, politics is about issues, yes it's about substance -- but it's also about imagery, and capturing the attention and imagination of voters. A whole lot of people have heard or seen Paris Hilton's smackdown of John McCain on energy (close to 6 million on the original site, plus countless more as the message was replayed on the cable nets), so there's no reason to pretend that it's not out there. Why not go ahead and use it to our advantage as Musgrove does here and call the Republicans out for stupidly demagoguing on the issue?

If you want to reward the good behavior, head over to Act Blue and make a $5.01 contribution today to let the Musgrove campaign, as well as other Democrats, know how you feel.

Tags: Energy, Mississippi, MS-Sen, paris hilton, Road to 60, Senate 2008 (all tags)

Comments

3 Comments

Re: The Right Messaging on Energy

Musgrove is a fighter and should be safe.  Unfortunately his coat tails aren't strong enough to  put Barack over the top in Mississippi.  In fact after more analysis it seems like the key for any southern democrat is to receive at least 35% of the white vote and pray for a massive turnout by blacks.  That perfect recipe will occur this time around because of Obama's appeal to the southern black community; which will work to benefit Musgrove.

by nzubechukwu 2008-08-08 04:27AM | 0 recs
Re: The Right Messaging on Energy

This is not a message, it's just a zinger.  I mean, I think the McCain campaign said the exact same thing about Obama, in their ongoing effort to pretend he doesn't have an energy plan.  Yet I'm not prepared to say "John McCain gets it."

by Steve M 2008-08-08 06:11AM | 0 recs
Re: The Right Messaging on Energy

Contributed to Musgrove (and my local candidate for Congress).

by ProgressiveDL 2008-08-08 06:55AM | 0 recs

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